SHANGRI-LA Hotels and Resorts announced the new and enhanced Shangri-La mobile app and is introducing an exclusive loyalty program offer from Golden Circle. The bonus points promotion, valid through April 30, invites travelers to “unlock the world of Shangri-La” at over 100 hotels and resorts across the Shangri-La, Kerry Hotels, Hotel Jen and Traders Hotels brands. Fast and intuitive to use, the new app is available for iPhone and Android platforms. It can be downloaded from www.Shangri-La.com/App, iTunes and Google Play, as well as via QR code at any of the group’s hotels worldwide. Based on consumer research, the key functionalities include fast and easy booking; mobile check-in and check-out; Golden Circle account management; and the redemption of reward points. The Shangri-La app invites guests to join the Golden Circle program and take advantage of benefits and promotions. By downloading the app, members can earn triple membership award points for each booking made via the Shangri-La app and each time that mobile check-in or check-out used; double reward points for each Golden Circle booking made via the app; and 100 reward points for downloading and sign-in to the new app. With an intuitive interface, the Shangri-La app’s key functionalities are enhanced by offering best available rates and promotions, special corporate rates, hotel search by name or destination, key information and content about each hotel, destination information with live maps and local information, and click-to-call a Shangri-La hotel’s local reservation agent. Newly developed functionalities will continuously improve the guest experience.(SD-News) ? | 